If a theater runs a digital pre-show program the only option for on-screen advertising is an animated slide or spot. Animated Slides have replaced static slides in most major markets. Animated slides are shown on-screen featuring moving text, photo's and audio. Animated Slides provide enhanced proof of performance, creative flexibility, production savings and a clear image on screen. Animated Slides are available for purchase in unit lengths of :15 second increments but may vary by theater. The position where your ad is placed and number of times the spot is shown will depend on the pre-show program.

If a theater runs a non-digital pre-show program, the only option for on-screen advertising is a static slide or rollingstock spot. Static Slides are non-digital, full-color advertisements shown on movie screens for approximately 8-10 seconds each. They are interspersed between movie trivia questions and movie facts that are part of an interactive pre-feature program. Your ad is shown every 4.5 minutes before each feature film helping to reinforce your brand image. Each ad is guaranteed to run 3 times before every movie- based upon a 12-minute intermission- seven days a week.